Sometimes you hire a Seattle Personal Brand Photographer because you need photos of yourself. And other times you hire a Seattle Personal Brand Photographer because you really need great photos of things! That’s where personal brand photography intersects with product photography.
I absolutely loved working with Mary of Trend Event Rentals to get some amazing product photos of her rental collections!
Way back at the beginning of last summer, I was sitting on the couch on a Saturday just watching TV, having a boring day, when my phone rang. It was a local event stylist I had worked with before, and she was setting up a backyard movie night for a sweet 16 birthday party. I think the conversation went something like this: “OH MY GOSH JENN! I have this amazing party happening and my dear friend is starting this rental business and she has some stuff here. What are you doing? Can you come to take some photos??”
Normally, my answer would have been OH MY GOSH! That’s so last minute! But, because it was literally down the street from my house and it was a beautiful summer day so I decided to make the trek down there. And guess what? It was the best decision because that’s where I met Mary!
Mary was just starting her rental business when we met (sound familiar, like the business owner in this post?!). Product photos are so important to businesses that are just getting started. Mary knew that she needed photos not only of herself, but photos of the amazing parties where her rentals were being used, and photos of her inventory. Her clients needed to be able to see exactly what they’d be getting by working with her!!
For her product photos, Mary knew that background to be clean. This would allow the photos to draw attention to her pieces in a showcase-like manner. Ultimately, we decided that the storage unit loading zone was the perfect place to take these product photos for Mary! You know, that little garage-looking thing when you get to your storage unit? Yeah. We took it OVER. Can I just tell you that this was no small task! It took transporting 6 different sofas, 8 different sets of sitting chairs, and countless tables and accessories – WHEW! Let me tell you, what a workout! But just look at the results. I love the consistency across all of Mary’s photos, and the ease of use of the location (minus the heavy lifting!). Whenever Mary gets new inventory, we set up another shoot at the same exact spot to make sure that all of the photos on her inventory page are branded and consistent!
Or, you can read more about my personal brand photography experience, here!